Jacqueline Snell: Empowering Families through Jazzy Jam for Empowerment

Jacqueline Snell is dedicated to supporting families in need through her nonprofit organization, Jazzy Jam for Empowerment (JJE). As an advocate for critical social issues, mental health, and wellness, JJE also assists families who cannot afford prom attire. Snell’s unwavering commitment has transformed countless lives, providing essential support during challenging times.

This year has presented significant hurdles for Snell. The California wildfires that ravaged Altadena and the Palisades forced many residents, including herself, into temporary shelter. Instead of succumbing to these circumstances, Snell expanded the prom giveaway initiative to support families affected by both wildfires. What began as a single weekend event evolved into a month-long giveaway, culminating on April 13, 2025. With steadfast determination, she enlisted volunteers who responded with overwhelming support.

A highlight of the Jazzy Jam Glam Prom Dress and Suit Giveaway was the participation of Hollywood stylists and costume designers, who provided personalized styling for attendees. Each student received dedicated assistance from a shopper, helping them select the perfect outfit, complete with accessories and shoes to enhance their look.

The community's response was heartwarming, with numerous sponsors, major brands, and organizations stepping in to help. Notably, The Paseo donated space for the event, showcasing the power of collective generosity.

Beyond alleviating financial burdens, the event’s impact extended far and wide. "This initiative is about more than just providing attire; it's about empowering our youth and instilling a sense of confidence and community," Snell explains. Additionally, she incorporated "The WaterCooler Room," a special program designed by Snell, integrated into select school districts, to offer students a safe space to unwind and connect, which further enhanced the sense of community.

After the prom giveaway concluded, Snell took prom attire to the Pasadena High School basketball team to provide suits for survivors of the Eaton fire. Many of these students missed the giveaway due to their displacement far from Pasadena, and Snell was determined to ensure they had the opportunity to participate.

Jazzy Jam’s reach is significantly enhanced through partnerships with local organizations, creating a robust support network for students. This year’s collaborators include Jazzy Jam’s reach was significantly enhanced through partnerships with local organizations, creating a robust support network for students. This year's partners included: Darnay Holmes’ Foundation, The Chosen One Foundation, DSW, Colibri, Councilman Tyron Hampton, BECCA’s Closet, Neighborhood Survants, Onni Group®, Sephora, Soul to Soul Solutions, the Pasadena Police Department, the Pasadena Fire Department, the Young Black Males Conference, the Black Education Expo, PCPR Communications, Copies Plus Media, Birdy Grey, Clever Girl Productions, El Sueño, For Love & Lemons, Gianni Suits, Likely, Quixote, Cinq à Sept, Macy’s, Chanel, and a host of anonymous donors.

"In challenging times, community support is crucial," states Greg Wilks, Senior Vice President of Commercial Leasing and Property Management at ONNI Group. "By offering a venue at The Paseo, we’re fostering a space where generosity can flourish—enabling the distribution of prom dresses and suits to those impacted by the wildfires. Together, we can restore hope and confidence to those who need it most."

Snell concluded with heartfelt gratitude, saying, “This year has tested us all, but the kindness and dedication have made a profound difference. From our volunteers to our partners, each has played an essential role in creating a nurturing environment for our youth. I extend my deepest thanks to The Paseo for hosting us and to the Hollywood creatives who shared their expertise. Together, we have demonstrated that unity can uplift and inspire those in need.”